Is it smart to change direction?
Sometimes the best thing to do is to switch course
Gary Bloomer | SHAKING THE TREE # 314
This edition is late because I’ve been doing a lot of thinking.
Last week I published nothing although really, I’m wondering if anyone noticed.
My main question is: should I change direction?
Should OI be writing about something other than content creation, sticking with it, and getting started? I’ve been wondering this because I’ve been writing online now as a regular thing for three years and I’ve made little progress.
I don’t think I’m practiving what I preach, which for me is something of a problem.
So, of my 300 subscribers, only 80 of whom read any of my stuff on a regular basis, what is it that I’m writing about at the moment that attracts you?
Is my stuff dull and uninspiring?
Am I wasting your time and mine?
Let me know in the comments.
As always, thanks for reading.
—Gary
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P.S. If you found this useful, share it with another creator who needs an ego check (in a nice way). Want more unfiltered takes on content creation? Join my newsletter. No fluff, just the stuff that works.
Next time on Shaking the Tree: Are ‘zines making a comeback?
ABOUT THE AUTHOR: Originally from the U.K., Gary Bloomer is a writer, branding advocate, marketing specialist, and an award-winning graphic designer.
His design work has been included in Creative Review (one of the UK’s largest design magazines). Since 2009, he has answered over 5,000 marketing and business questions in the Know-How Exchange of MarketingProfs.com, placing him among the top 3% of contributors. He lives in Wilmington, Delaware, USA.

