Staying on track
Keeping your head in the game when you’re struggling
Gary Bloomer | SHAKING THE TREE # 270
This is late getting out.
Sorry about that.
I started writing this from my bed in the hospital on Monday.
I was admitted over the Thanksgiving weekend with a cardiac arrhythmia.
Ordinarily, I focus on getting two editions of my newsletter out every week. This edition is a bit late but the delay underscores an important point: that of pushing through even when you think you don’t have it in you.
I was discharged yesterday and feel guilty that this edition is getting out so late in the week.
It’s been a tough few days—days in which I could have easily let my weekly and self imposed publishing schedule slide.
Which brings me to the topic at hand: that of staying on track.
Now, it would have been easy for me to have postponed or even canceled this article and the last one simply because I wasn’t feeling well.
But because I’m now beginning to see some growth in momentum and while I’m not exactly reaching hundreds of thousands of people just yet, my audience is growing and it’s becoming more engaged with my thoughts and opinions.
That’s an important point to bear in mind. When you’re making progress, keep going. Keep showing up, even, at times, if you’re a little late—a little off schedule.
Effort creates momentum.
Momentum generates interest.
Interest fuels attention.
So, keep putting in the effort. Keep showing up, even if you’re sometimes a little late.
As always, thanks for reading.
—Gary
Feel free to follow me on Twitter and LinkedIn
P.S. If you found this useful, share it with another creator who needs an ego check (in a nice way). Want more unfiltered takes on content creation? Join my newsletter. No fluff, just the stuff that works.
Next time on Shaking the Tree: Why complexity is killing your progress
ABOUT THE AUTHOR: Originally from the U.K., Gary Bloomer is a writer, branding advocate, marketing specialist, and an award-winning graphic designer.
His design work has been included in Creative Review (one of the UK’s largest design magazines). Since 2009, he has answered over 5,000 marketing and business questions in the Know-How Exchange of MarketingProfs.com, placing him among the top 3% of contributors. He lives in Wilmington, Delaware, USA.